LO1:
Investigate the influence of the digital environment for effective marketing of business organisations. Essential content | Task: A - G | Essential content | Task: H - M |
LO2:
Apply digital tools and techniques for an integrated marketing approach within a given business organisation.
LO3:
Design a digital marketing campaign using multimedia to optimise content that targets key audiences.
LO4:
Evaluate methods of monitoring and measuring a digital marketing campaign in line with marketing objectives to increase engagement and
